FORT WASHINGTON, PA. (December 28, 2010) – Nutrisystem, Inc., the number one home delivery weight loss company, announced today that it is revamping its programs by incorporating its highest scoring, best tasting fresh frozen gourmet foods into all of its weight loss plans at the lowest price in the Company’s history. Part of Nutrisystem’s “Hooray You! New You Revolution” initiative is to empower and celebrate the success of its members, and with these significant changes it will make Nutrisystem® weight loss programs more accessible to a wider audience than ever before. The new Nutrisystem 28-day program will now include one-third frozen foods and two-thirds of pantry foods. Additionally, the program previously cost $399 per month and it will now cost $299, including an additional free week of pantry foods, a gourmet money back guarantee and free shipping. The New Nutrisystem® Select® Plan, available only in the Continental U.S., can be purchased by calling the Nutrisystem hotline 1-800-891-3215 or logging onto www.nutrisystem.com.
“The launch of this program is a groundbreaking accomplishment for our team. Nutrisystem has now found a way to do what no other weight loss company had been able to do – and that is to provide home delivery of fresh-frozen foods at the lowest price in the category,” said Joe Redling, Chairman and CEO of Nutrisystem. “We spent the better part of the last year conducting extensive category research and, of course, listening to our own customers. The message we heard was clear and simple – they want great tasting, high quality foods at a low price with no gimmicks and no complicated plans. Through this system wide revamp I’m truly pleased that we’ll now be providing just that.”
Added Redling, “This winter season, many weight loss companies are launching new programs. We applaud those who are working hard in the fight to combat the national obesity epidemic but warn consumers to be wary of the newest fads and magic pill solutions. At Nutrisystem, our program is backed by the science of the low Glycemic Index and at a low price. We believe the solution to a healthier lifestyle can be just that simple.”
Nutrisystem Chefs Culinary Council
As part of the effort to revamp its food program, Nutrisystem has assembled a Culinary Council of industry leading chefs from around the United States to act as an advisory board to guide Nutrisystem in developing the best tasting and most desirable foods and menus going forward. The Nutrisystem Culinary Council includes: Tony Mantuano, recently one of the Top Chef Masters Chef contenders; Mark Estee known for his restaurants in Nevada and California; Michael Solomonov, owner of Philadelphia restaurant Zahav; Carmen Gonzalez of New York, also a contender from Top Chef; and Kent Rathbun, owner of Texas restaurants Abacus and Jasper’s, and a former contender on Iron Chef America.
“With the addition of the Nutrisystem Chefs Culinary Council, we now have some of the hottest and most talented chefs in the industry as advisors. They’ll be guiding us on the latest trends in the food industry and help us bring foods and programs to market that will be truly innovative,” said Redling.
The New Nutrisystem Select
“Nutrisystem Select” offers gourmet, fresh frozen cuisine to every customer, delivered right to their doorstep. As part of the revamp of its food programs, Nutrisystem is adding new items to its menu including: Garden Vegetable Omelet, Margherita Pizza, Roasted Vegetable Pizza, Asian Style Beef, Roasted Turkey Medallions, and Orange Crème Bar.
The New Nutrisystem Select program includes:
- Free 24 hour, seven days a week phone access to nutrition support and counseling from the Nutrisystem team of registered dieticians as well as weight loss counselors
- Free membership and access to online tools, tips and community support on Nutrisystem.com
- Savings of hundreds of dollars compared to other weight loss programs
- New – Gourmet Guarantee – money back if not completely satisfied
- New – First seven days free
- New – Transition plans to help keep you on track after reaching your goal weight
- Available for Women, Men, Seniors and people with type 2 diabetes who want to lose weight via Nutrisystem D
- Nutrisystem is delivered right to the customer’s door, and free shipping is included with Auto Delivery – there’s never any center visits or calorie or carb counting required
“As the nation continues to spiral into an ever-worsening cycle of obesity, we’re taking action now that will make our weight loss programs more accessible to more Americans than ever before. When crafting this new program, we recognized that the barriers to dieting and the reasons why people fail often comes down to a matter of cost, convenience and eating foods that taste good,” said Dr. Bruce Daggy, Vice President of Research and Development of Nutrisystem. “Feedback from our members has always given the highest food ratings to our frozen foods, but cost has been a barrier. One of the most important aspects of our programs that will continue is our adherence to a balanced diet based on the low Glycemic Index. We recognize that weight loss and health is not just about counting calories. Our focus remains to support a sensible and sustainable approach to eating.”
To order the new Nutrisystem, visit www.Nutrisystem.com or call 1-800-891-3215.
About Nutrisystem, Inc.
Nutrisystem, Inc. (NASDAQ: NTRI) is the number one home delivery weight loss company. Nutrisystem is sold direct to the consumer through nutrisystem.com, by phone, and at select retailers, with convenient home delivery. The Company offers proven nutritionally balanced weight loss programs designed for women, men, and seniors, as well as the clinically tested Nutrisystem® D™ plan, designed to help people with type 2 diabetes who want to lose weight. The Nutrisystem program is based on more than 35 years of nutrition research and the science of the low Glycemic Index, and offers a variety of great tasting, satisfying high-fiber, good carbohydrate meals that are heart healthy. Nutrisystem was named the “Best Value” of the six most popular commercial diet programs by SmartMoney magazine in January 2010. The program has no membership fees and provides 24/7 weight management support by trained weight loss coaches and online weight management tools free of charge. In 2010 Internet Retailer magazine recognized Nutrisystem as one of the top two overall online retailers in the Food and Drug category, and as number 56 of the top 500 online retailers overall. Nutrisystem proudly supports the American Diabetes Association in its movement to Stop Diabetes and WomenHeart, The National Coalition for Women with Heart Disease, in its mission to bring about a greater awareness of the link between heart disease and obesity. For more information or to become a customer visit http://www.nutrisystem.com or call 1-800-891-3215. Follow Nutrisystem on Twitter @nutrisystem and on Facebook at www.Facebook.com/nutrisystem.